Growth · Revenue · Artificial intelligence
I build the growth engine, then I hand you the keys.
DJ Prince advises founders and executives on marketing, revenue strategy, and artificial intelligence — drawing on more than fifteen years building and scaling a multi-state behavioral health acquisition engine from the ground up.
Years building in behavioral health
Monthly admissions, grown from about 200
Marketing owned through technology, under one roof
Co-founder of an admissions platform
What I do
Three engines
Three places I create compounding growth for healthcare and high-stakes service businesses.
Growth & demand
Digital acquisition, paid media, search, and full-funnel marketing built to scale predictably — with attribution you can trust.
Revenue strategy
Pricing, payer and channel economics, lifetime value against cost of acquisition, and the structures that make growth profitable rather than just bigger.
AI enablement
Voice and chat agents, automation, and the infrastructure to run them. Built and deployed, not just recommended.
Most of what I advise on, I built first.
On the workTrack record
Built, not borrowed
Over the past fifteen years I helped grow a single-market treatment provider into a multi-state behavioral health organization — owning marketing, technology, digital acquisition, and revenue strategy. Monthly admissions grew from roughly 200 to more than 1,000 across every channel: B2B, digital, alumni, and beyond. I built the demand engine, the attribution stack, the search and paid-media architecture, and the artificial intelligence layer, then co-founded a company to bring that technology to other operators.
Chief Strategy Officer
Guardian Recovery
Built and scaled the digital acquisition engine across multiple states. Oversees marketing, technology, digital acquisition, and revenue strategy under one roof.
Co-founder & Chief Operating Officer
DIAL3D
An artificial intelligence voice and chat platform for behavioral health admissions. Built the agents and led the go-to-market as an operator, not an outsider.
Founder & operator
Independent ventures
Has founded and run businesses outside healthcare — from a home-services company to an executive search firm — because building from zero never stops sharpening the craft.
Master of Business Administration
University of Florida · Warrington College of Business
About
Operator first
I am an operator first. I have sat in the seat, owned the number, and shipped the work. That is what I bring to an advisory relationship: not a deck and a goodbye, but strategy that survives contact with reality.
Most consultants have strategy or execution. I have both. I set the revenue strategy and write the code, design the funnel and run the numbers. When the plan needs to become a working system, I can build it alongside your team.
How I work
Scoped to the problem
Engagements are scoped to the problem, not to a template.
Advisory
Ongoing counsel on growth, revenue, and artificial intelligence strategy.
Fractional leadership
Hands-on leadership of marketing, growth, or revenue for a defined period.
Project
A specific build or turnaround with a clear outcome.
Tell me what you are trying to grow and we will find the right shape.
Contact
Let's talk about what you're trying to grow.
Reach out with a sentence or two about the problem. I read everything that comes in.